Event Coverage: Another Level Car Show

Another Level Car Show Coverage: Palatine Parking Garage 2009

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Photos: Ginash George
Words: Justin Salvadalena

For a while now a few of the Team Echo members have had the idea to host a parking garage car show/meet & greet. We were bored with the typical car show and wanted to do something this area hadn’t seen in a while. We feel like Chicago is missing out on the import scene and we need to bring it back to our area.

I have been hosting Scion only shows at the dealership I work for, Arlington Toyota Scion, for 3 years. They have gone from 40 people per show to 120, with great success, but still everyone sees the same cars each year. Each year I try to do something to differentiate from the rest of the dealership shows and this year I wanted to make our show known. In order to do this, I needed the help of my club, Team Echo and my friends club 935 Wiked Draggers.

935 has put on shows at McCormick Place as large as HIN before, so I figured they would be a great addition to achieving success at this show. Both teams got ideas together on what to do and we figured out what we would need for this show. We all agreed that this would hopefully be the start of many shows to come that would help bring the import scene back.

It took a ton of work and countless hours planning this event, but from what we saw, it was a complete success. Ofcourse there were minor glitches, but what show doesn’t have those. We learn from them and build for the next show. Members from both teams have gotten numerous compliments on how well the show was hosted and how incredible the outcome was. It seems that just about everyone wants us to do this again next year and to keep this alive.

Hopefully with the support of our teams, Scion, my dealership, vendors, and our local car community, we can put Chicago back on the map. We hope that everyone makes it out next year for a bigger and better show!

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